“Kapera comes from a dream, a dream originating in the 19th century when the image of the Neapolitan “capera” was not only associated with the modern hairdresser, but became custody of needs, desires and…. dreams of the nineteenth-century noblewomen. And that’s why everything revolves around this element, the DREAM. At the time, in fact, Naples was one of the most important cities in the world, a hub of culture and technological progress, like London and Paris. In such a context , the image, expressed by clothing and hairstyles, became fundamental in determining a person social status, and therefore capera played a decisive role. Our company was born from all this, from what this lady meant, from artisanship, from the deep bond with our territory, from innovation, from empathy and emotion. An emotional community which responds to the individual emotional needs, a place for your body but above all for your soul. An inspirational center where you can discover your personal identity and where research and innovation lead to a new educational approach . The combination of all these elements has created what today is a concrete, tangible reality where you can live a 360° experience of personal and professional growth.
Our values, those in which we firmly believe in, are the same values which we bring forward day after day within these walls and beyond. They are transparency, sharing of ideas, teamwork attitude, innovation, customer centricity, passion and eco sustainability. We want to better ourselves and better our job and we do it every day starting from small acts. Small acts that turn into products, into formulas for haircare and more. Lines designed for men and women, combined with healthy and natural ingredients and sensory aromas. The Lord, The Doll and The Evergreen, made with love by Kapera. Elements of our core business made with all the innovative spirit that characterizes us. An innovation that does not forget to recall our tradition, a tradition which transpires from the nineteenth-century frescoes and wooden boiserie that welcomes our visitors, from the salon mirrors shaped in the front doors of the noble houses, its warm environment, all in contrast to the strong iron structure that distinguishes the Brin69 complex, a building and former factory also full of history and tales.